Direct Marketing & CRM jobs in Melbourne VIC
13 jobs
Sort by
Posted today
Digital Marketing Specialist
Six Degrees Executive
Melbourne VIC•Full time
~$80k - $100k(Estimated)
KEY POINTS WE FOUND
- Lead CRM and email marketing initiatives in-house.
- Drive customer acquisition, engagement, and retention across digital channels.
- Manage agency partners and optimise campaign performance.
Posted 24d ago
Senior Associate, Lifecycle Marketing, ANZ
DoorDash Technologies Australia Pty Ltd
Melbourne VIC 3004•Full time
~$80k - $100k(Estimated)
KEY POINTS WE FOUND
- Own lifecycle and retention marketing for New Verticals portfolio.
- Build and execute data-driven lifecycle programs across multiple channels.
- Collaborate with cross-functional teams to deliver integrated marketing campaigns.
Posted 3d ago
Loyalty Specialist (CLV Growth) - Country Road Group
Country Road Group
Melbourne CBD VIC•Full time
~$80k - $100k(Estimated)
KEY POINTS WE FOUND
- Drive profitable customer behaviour change and customer lifetime value (CLV) growth.
- Execute targeted CRM and lifecycle marketing initiatives across multiple channels.
- Analyse customer data to optimise campaign performance and contribute to commercial outcomes.
Posted 19d ago
Marketing Automation Specialist, B2B
Carsales
Melbourne VIC 3004•Full time
~$80k - $110k(Estimated)
KEY POINTS WE FOUND
- Drive B2B SaaS lifecycle journeys for Nexgate and Ignition.
- Collaborate with cross-functional teams to optimise customer experiences.
- Develop and execute personalised multi-channel communications.
Posted 57d ago
CRM Specialist Melbourne, Australia
Easygo
Melbourne VIC 3004•Full time
~$80k - $100k(Estimated)
KEY POINTS WE FOUND
- Own execution across copywriting, translations, design assets, proofing, and continuous A/B testing.
- Plan and prioritise KICK’s email and push notification calendar to ensure timely communications.
- Monitor and report on email and push notification performance to identify trends and opportunities.
Posted 27d ago
Marketing Automation Specialist (12-month Contract)
Carsales
Melbourne VIC 3004•Full time
~$80k - $100k(Estimated)
KEY POINTS WE FOUND
- Own the automated customer journeys that drive engagement, retention and membership.
- Develop lifecycle communications, including newsletters and long-form content.
- Track performance against business metrics and identify growth opportunities.
+60d ago
Marketing Automation Specialist
Beyond Bank Australia
Melbourne VIC 3000•Full time
~$101k - $113k(Estimated)
KEY POINTS WE FOUND
- Join a member-owned mutual bank as a Marketing Automation Specialist.
- Design and optimise multi-channel member journeys using Microsoft Customer Insights.
- Collaborate with marketing and customer experience teams to enhance member engagement.
+60d ago
CRM and Loyalty Manager
Techtronic Industries
Mount Waverley VIC 3149•Full time
~$90k - $120k(Estimated)
KEY POINTS WE FOUND
- Lead the delivery of CRM initiatives and optimise customer journeys.
- Analyse customer engagement performance to improve campaign effectiveness.
- Collaborate with internal and external stakeholders to enhance customer experiences.
+60d ago
Director, JANZ BU Consumer Experience (CX) lead
Mondelez International
Melbourne VIC 3004•Full time
~$180k - $250k(Estimated)
KEY POINTS WE FOUND
- Lead the strategic direction for consumer experience within the Business Unit.
- Drive digital marketing transformation and oversee media investment strategies.
- Manage a high-performing multi-disciplinary team to deliver best-in-class brand experiences.
Posted 6d ago
CRM Specialist – 12 Month Contract
Salt Recruitment
Melbourne VIC•Casual/Holiday
~$101k - $111k pro rata(Estimated)
KEY POINTS WE FOUND
- Join a leading global fintech brand as a CRM Specialist on a 12-month contract.
- Execute CRM campaigns and support web content updates across digital channels.
- Collaborate with campaign, creative, and technical teams to optimise customer communications.
Posted 37d ago
Individual Giving Lead
Gembridge
Melbourne VIC 3004•Full time
~$80k - $100k(Estimated)
KEY POINTS WE FOUND
- Lead direct marketing and digital fundraising initiatives.
- Develop and implement integrated fundraising campaigns to drive revenue growth.
- Enhance donor engagement and retention strategies.
Posted 15d ago
Loyalty Lead - Kmart and Target
Kmart
Chadstone VIC 3148•Full time
~$120k - $150k(Estimated)
KEY POINTS WE FOUND
- Lead the development and execution of the annual Loyalty Trade Plan across multiple channels.
- Manage end-to-end campaign processes including audience segmentation and performance optimisation.
- Collaborate with cross-functional teams to enhance loyalty features and customer experiences.
Posted 22d ago
CRM & Loyalty Manager
Wesfarmers Health
Docklands VIC 3005•Full time
~$100k - $130k(Estimated)
KEY POINTS WE FOUND
- Lead customer lifecycle strategy and personalisation initiatives.
- Manage CRM performance reporting and optimisation.
- Develop and lead a team focused on CRM and loyalty communications.